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Buttermilk market in India

The latest report from IMARC Group, titled “India Buttermilk Market: Industry Trends, Share, Size, Growth, Opportunities and Forecast 2022-2027”, the Indian buttermilk market size reached INR 108.6 billion in 2021. India is expected to grow to INR 364.7 billion by 2027, growing at a growth rate (CAGR) of 22.32% during the period 2022-2027. Buttermilk, also called chaach, is obtained by churning pasteurized or fresh cream with a slightly developed acidity. It is usually served cold after adding cumin powder, black salt and chopped coriander leaves. There are two types of buttermilk available in the market – sour cream and sweet cream. It contains lactic acid which imparts a slightly sour or rancid taste and aids digestion for lactose intolerant consumers. Buttermilk also helps the human body fight against diseases and bacterial infections and acts as a natural treatment for swelling, irritation and lack of appetite. As a result, chaach is an integral part of a balanced diet and has been traditionally consumed as a refreshing drink for centuries in India.

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Buttermilk Market Trends in India:

Growing demand for the products as they are good for digestion and boost immunity is one of the major factors driving the buttermilk market in India. Additionally, the growing requirement for this drink as an ingredient in the manufacture of dairy-based sauces, ice creams, and various confectionery items further increases the growth of the market. Moreover, the introduction of new variants of buttermilk with traditional flavors and spices, such as curry leaves, ginger, green chili, cumin seeds, coriander, black pepper, etc., is also catalyzing the market. across India. Apart from this, growing consumer preferences for healthy beverages and rising popularity of homemade beverages are acting as significant growth factors. Moreover, the easy availability of the products on both online and offline organized retail channels is also boosting the market growth. Additionally, rising personal income levels and the emerging trend of single-serve packaging solutions are expected to propel the buttermilk market in India during the forecast period.

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India Buttermilk Market Analysis and Segmentation 2022-2027:

Competitive landscape with key players:

• Mother dairy
• Hatsun

The report examined the Indian buttermilk market across 15 major states:

• Maharashtra
• Uttar Pradesh
• Andhra Pradesh
• Telangana
• Tamil Nadu
• Gujarat
• Rajasthan
• Karnataka
• Madhya Pradesh
• West Bengal
• Bihar
• Delhi
• Kerala
• Punjab
• Orissa
• Haryana

Main highlights of the report:

• Market performance (2016-2021)
• Market Outlook (2022-2027)
• Porter’s five forces analysis
• Market drivers and success factors
• SWOT analysis
• Value chain
• Complete mapping of the competitive landscape

Note: If you need specific information that is not currently covered by the report, we can provide it to you as part of the customization.

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